SS Jewellers was started in the year 1900 by Shri Daulat Ram Ji. In those days, it was the first proper jewelry shop in Rohtak. Otherwise, most Sunars (Jewelers) were selling jewelry on the yards.

Later, as time went on, it was succeeded by Shri Sadhu Ram Verma, the son of Shri Daulat Ram Ji. He then took this brand to new heights. SS Ornaments and Jewellers has the legacy of four generations.

After Shri Sadhu Ram Verma Ji’s leadership for many years, SS Jewellers was inherited by Shri Ashok Kumar Verma Ji, who carried the brilliance of this brand for over thirty years.

Currently, the company and brand is chaired by Mr. Nitin Verma, the great-grandson of the founder.

The firm is known by both names: SS Jewellers and SS Ornaments and Jewels Private Limited.

Nitin is a passionate fourth-generation entrepreneur and business owner who aims to take the brand to new heights. He is visionary and wants to expand the dimensions and presence of SS Ornaments.